Baden Sports and NWAC Extend Partnership Through 2030
KENT, WA – Baden Sports and the Northwest Athletic Conference (NWAC) are excited to announce the extension of their long-standing partnership, with Baden continuing as the Official Ball of the NWAC through 2030. This extension solidifies Baden’s position as the trusted ball supplier for NWAC’s wide range of collegiate sports, including basketball, volleyball, baseball, softball, and soccer.
Since the inception of their partnership, Baden Sports has provided high-quality, performance-driven equipment to NWAC’s student-athletes, contributing to competitive play across the conference. The decision to extend this partnership reflects the mutual commitment to supporting the growth and success of collegiate athletes in the Pacific Northwest and beyond.
“We are thrilled to extend our partnership with Baden Sports,” said Marco Azurdia, Executive Director of NWAC. “Their top-tier equipment has played an integral role in the success of our athletic programs, and we’re excited to continue working with them to provide our athletes with the best tools to excel on the court and field.”
As the Official Ball of the NWAC, Baden will continue to supply its industry-leading products, designed to meet the rigorous demands of collegiate competition. This extension also reinforces Baden’s dedication to supporting athletes at all levels, from youth sports to college and beyond.
“The NWAC has been an incredible partner, and we’re proud to continue our journey together,” said Jake Licht, CEO of Baden Sports. “Our shared commitment to athlete development makes this partnership a natural fit. We look forward to continuing to support NWAC athletes with products designed to honor the athlete and inspire play.”
This extended agreement through 2030 ensures that NWAC’s athletes will continue to compete with the finest sporting equipment available, which can now include uniforms as well, ultimately enhancing the overall experience for players, coaches, and fans alike.
About Baden Sports
Baden Sports, headquartered in Kent, Washington, is a family-owned company that has been at the forefront of sporting goods innovation since 1979. Baden’s products are used by athletes and leagues worldwide, offering performance-driven solutions that meet the highest standards of quality and excellence.
About NWAC
The Northwest Athletic Conference (NWAC) is the parent organization for 36 community colleges located in Oregon, Washington, and British Columbia. NWAC promotes the athletic and academic achievements of its student-athletes, providing opportunities for success both on and off the field.
For inquiries, please contact:
info@badensports.com
